26 Sept 2009

What men want

Energy shower gel? Anti-irritation shaving balm? 24h antiperspirant protection deo?
No. We have discovered what men really want is – hypnotical lashes.

Actually, many successful men have already proven mascara is men´s best friend:


Perhaps the most obvious example...

But also:


Back in the 60´s

On the big stage

On the big screen

From West Coast

From Sweden

We suspect Brand Project Directors from the leading cosmetic brands are already working
on the next marketing strategy. Some future opinion leaders we hope to see:

Targeting the Asian market

Curls? Yessirrr!

Change!

No comments: